Facebook Fan Pages | Kilted Chaos

Kilted_Alex ….. and its goodnight from him! #kiltfeed half a minute ago from TweetDeck
kilted_andrew So – it’s good night from me – #kiltfeed 1 minute ago from Seesmic
kilted_andrew And with that – it’s goodnight from the #kiltfeed this week – probably do another facebook session next week – we shall see 2 minutes ago from Seesmic
Kilted_Alex @kilted_andrew – yeah, i think #facebook is a multi week #kiltfeed topic – good start though. lots of ground covered here 2 minutes ago from TweetDeck

kilted_andrew If you’re looking for help with #facebook – you can contact us direct or check out the tutorials at @snipeyhead – all good stuff #kiltfeed 3 minutes ago from Seesmic
kilted_andrew We haven’t touched on #facebook advertising or how to pull your blog content into your facebook page – maybe next week for that #kiltfeed 4 minutes ago from Seesmic
Kilted_Alex @Zacharycohen – what i mean is, as marketing people, we can but advise, and if the biz chickens out, their fail is their fail #kiltfeed 5 minutes ago from TweetDeck
kilted_andrew 4/ Update your fans only when you have something of real value and relevance to say #Facebook #kiltfeed 5 minutes ago from Seesmic
kilted_andrew 3/ Use #FBML to make your page look professional and ensure you have a clear call to action #Facebook #kiltfeed 6 minutes ago from Seesmic
Kilted_Alex @Zacharycohen – TBH blunt -if you start, then pull back, why are you even bothering trying to be successful….. #kiltfeed 6 minutes ago from TweetDeck
kilted_andrew 2/ The purpose of a fan page is to funnel facebook users into customers by giving them valuable information #Facebook #kiltfeed 7 minutes ago from Seesmic
kilted_andrew 1/ Having a business Fan Page is important as it can get your brand in front of the 350 million users on #Facebook #kiltfeed 8 minutes ago from Seesmic
kilted_andrew OK – so – let’s summarize today’s #kiltfeed on #facebook 9 minutes ago from Seesmic
Kilted_Alex @Zacharycohen – i mean, if you end up doing something spammy and piss FB users – do you run, or try and fix it? #kiltfeed 10 minutes ago from TweetDeck
kilted_andrew @Zacharycohen that’s a whole other #kiltfeed – if brands give up – they die – natural selection in place 10 minutes ago from Seesmic
Kilted_Alex @Zacharycohen – how much they/we try is purely own to how much they/we want that success. if it fails – it fails, no biggy … #kiltfeed 10 minutes ago from TweetDeck
kilted_andrew Treat your #facebook fans like you treat your mailing list – with respect and only speak when you have something of value to offer #kiltfeed 11 minutes ago from Seesmic
kilted_andrew #FBML is the tool that you use to make your #facebook fan page professional and compelling – #kiltfeed 12 minutes ago from Seesmic
Kilted_Alex Oh – and if for some reason you screw it up. go back and start again – you don’t get one stab at glory and UR done. Try try again! #kiltfeed 12 minutes ago from TweetChat
kilted_andrew RT @Kilted_Alex: Exactly – yes funnels: Facebook user/Facebook fan/Website visitor/Customer/WOM evangelist (hopefully) #kiltfeed 14 minutes ago from Seesmic
Kilted_Alex @kilted_andrew – yes funnels: Facebook user/Facebook fan/Website visitor/Customer/WOM evangelist (hopefully) #kiltfeed 18 minutes ago from TweetChat
kilted_andrew Visually stimulating and interesting content – clear calls to action – don’t spam – fans=email subscribers #kiltfeed #facebook 18 minutes ago from Seesmic
kilted_andrew And can anybody see the trend here – a business should treat its #facebook page just like it’s website #kiltfeed 19 minutes ago from Seesmic
Kilted_Alex As in all marketing, with #facebook “stop thinking like a business owner and start thinking like a visitor” #kiltfeed 19 minutes ago from TweetChat
Kilted_Alex … and then try it. See how it increases or decreases your stats. #kiltfeed 20 minutes ago from TweetChat
Kilted_Alex getting back on #facebook. here’s my thought: Think on one simple visual U could put on a fan page, with link to your site (cont) #kiltfeed 21 minutes ago from TweetChat
kilted_andrew A fan page allows a business to develop relationships with people inside #facebook – funneling them towards customer status #kiltfeed 22 minutes ago from Seesmic
Kilted_Alex (Wishing @Ctrentmarketing was around – he’s the man for tracking analytics BTW) #kiltfeed 23 minutes ago from TweetDeck
Kilted_Alex Another Analytics trick: don’t just link from FB to your site. U could make a special landing page and link to that. (4 tracking) #kiltfeed 24 minutes ago from TweetChat
Kilted_Alex @kilted_andrew yup & if you even want to have your facebook fans on your reg. email newsletter, you could add an opt-in with #fbml #kiltfeed 25 minutes ago from TweetChat
kilted_andrew Just ‘cos it’s Friday and it’s all bout the “F” word – I think we can bring in the Funnel word here – #kiltfeed 26 minutes ago from Seesmic
kilted_andrew We talk about collecting emails on your website – developing relationships with customers – well a #facebook fan is the same thing #kiltfeed 28 minutes ago from Seesmic
Kilted_Alex @iain1967 Until FB get some stats, any biz using FB needs at least basic analytics to see what both FB and Twitter does for them. #kiltfeed 29 minutes ago from TweetChat
Kilted_Alex @iain1967 – yeah, thats what i meant – you need to follow up by watching that referral link. Thx for clarifying that point. #kiltfeed 29 minutes ago from TweetChat
Kilted_Alex @kilted_andrew Yes! hooray for facebook opening its doors to search engines (unless of course youre calling the boss a dick on FB) #kiltfeed 30 minutes ago from TweetChat
kilted_andrew So – if you’re a business – and you want to get your brand noticed – a #facebook page gives you a bigger digital footprint #kiltfeed 30 minutes ago from Seesmic
iain1967 @Kilted_Alex Your site/blog analytics will show FB as a referal though. So you know how well you are generating traffic. #kiltfeed 31 minutes ago from TweetChat
kilted_andrew Second and perhaps more important -a #facebook fan page is public – i.e. visible to not only facebook searches – but to Google too #kiltfeed 32 minutes ago from Seesmic
Kilted_Alex as a minor-league analytics nerd, my #1 hate about #facebook – no stats! how do i know anything other than “i have 350,000 fans”? #kiltfeed 33 minutes ago from TweetChat
kilted_andrew OK – let’s dial this in – first off – you have a facebook fan page ‘cos your updates do appear in your fan’s newsfeed #kiltfeed 34 minutes ago from Seesmic
Kilted_Alex @kilted_andrew – just like to add, without some basic analytics follow up, your #facebook presence means way less! #kiltfeed 40 minutes ago from TweetDeck
kilted_andrew Yeah – talking about #facebook does seem to generate the autobots – #kiltfeed – anyway – back to the fanpage - 42 minutes ago from Seesmic
kilted_andrew Ooooh – loving the KiltedChaos Chaossphere – looks awesome in Seesmic #kiltfeed 44 minutes ago from Seesmic
Kilted_Alex @kilted_andrew – nope, and it shouldnt be, i know if all i saw on my wall was “ads” i’d be off of #facebook very fast! #kiltfeed about 1 hour ago from TweetDeck
kilted_andrew Aah – OK – but is it as simple as whenever I post on my wall – it appears on my fans walls? #facebook #kiltfeed about 1 hour ago from Seesmic
Kilted_Alex @kilted_andrew – ummmm, yeah cos that exactly how it works ( or not …) #facebook #kiltfeed – but being out there goes a long way? about 1 hour ago from TweetDeck
Kilted_Alex @kilted_andrew -good Q – Well, hopefully you’ve added “calls to action’ to your FB pages -aka, links to your website #Facebook #kiltfeed about 1 hour ago from TweetDeck
kilted_andrew So I build my #facebook page – make it look groovy and people will come – kinda like Field of Dreams yeah? #kiltfeed about 1 hour ago from Seesmic
Kilted_Alex facebook marketing is simply about visibility. Free visibility. And if you can “spice up” that visibility why wouldn’t you? #kiltfeed about 1 hour ago from TweetChat
kilted_andrew OK – so – people spend a lot of time on #Facebook – but how do I get my business in front of them and then what happens? #kiltfeed about 1 hour ago from Seesmic
Kilted_Alex @kilted_andrew – because a lot of people use FB as their first stop on opening their browsers now. #kiltfeed about 1 hour ago from TweetChat
kilted_andrew OK – but what does that mean – 350 million users – the Internet itself has way more – why not just have a website #facebook #kiltfeed about 1 hour ago from Seesmic
Kilted_Alex @Kilted_Alex – i mean, my mum wants to get on facebook and she can hardly find the on button on her laptop #kiltfeed about 1 hour ago from TweetChat
Kilted_Alex And – unlike other social media – a large % of FB users are non-geeks! They’re your neighbors, friends, old school mates, etc #kiltfeed about 1 hour ago from TweetChat
Kilted_Alex @kilted_andrew “Why should a business have a FB page” – lets just say – 350 mill users! #kiltfeed about 1 hour ago from TweetChat
kilted_andrew So – @kilted_alex – what are the key reasons why a small business should have a #facebook fan page? #kiltfeed about 1 hour ago from Seesmic
kilted_andrew @Kilted_Alex That’s right – Vanilla can be nice – but sometimes – don’t you just cave something a little different? #kiltfeed about 1 hour ago from Seesmic
kilted_andrew So – before we dig into how wonderful you can make your #facebook page – why should a business have a #facebook fan page? #kiltfeed about 1 hour ago from Seesmic
kilted_andrew And as you can see – with a little help from your friends @snipeyhead – you can make your #facebook page look pretty cool #kiltfeed about 1 hour ago from Seesmic
Kilted_Alex Anyway -the point being, if your a small business, your facebook page doesn’t have to be typical FB vanilla. Its easy to add style #kiltfeed about 1 hour ago from TweetDeck
kilted_andrew Yep – #FBML stands for Facebook Markup Language – kinda like HTML but with Facebook instead of hypertext #kiltfeed #geekingout about 1 hour ago from Seesmic
Kilted_Alex @kilted_andrew or maybe its “freaky bullcrap markeup lingo” ? #FBML #kiltfeed about 1 hour ago from TweetDeck
kilted_andrew Or perhaps Face Back My Love #kiltfeed (snickers….) about 1 hour ago from Seesmic
kilted_andrew Nah – surely #FBML stands for Facebook Bollocks Mighty Laughter #kiltfeed about 1 hour ago from Seesmic
Kilted_Alex @kilted_andrew i think FBML stands for “make facebook look less boring” #kiltfeed about 1 hour ago from TweetDeck
Kilted_Alex so @kilted_andrew – FBML – whatthe? #kiltfeed about 1 hour ago from TweetDeck
kilted_andrew FBML – what the hell is that – sounds like some 3rd world soccer league – #kiltfeed about 1 hour ago from Seesmic
Kilted_Alex @kilted_andrew – you know i’m here, only 2 things i’m always up for 1: #kiltfeed and 2: #beer about 1 hour ago from TweetDeck
kilted_andrew Aaaah – Mr. Cohen – glad to see you on board #kiltfeed – @kilted_alex – you there sir? about 1 hour ago from Seesmic
alexhsimpson Duhn duhn danananaaaaaaaa – its #kiltfeed time -time to talk some #fbml about 1 hour ago from TweetDeck
Kilted_Alex Duhn duhn danananaaaaaaaa – its #kiltfeed time -time to talk some #fbml about 1 hour ago from TweetDeck
kilted_andrew And they’re off – no – we’re not talking broken fridges here – we’re talking – och aye the nooooooooooooooooooooooooo #kiltfeed about 1 hour ago from web
kilted_andrew Oy Yay, Oy Yay – #Kiltfeed coming in a few minutes – today it’s all about Facebook about 1 hour ago from Seesmic
andrewmccluskey Oy Yay, Oy Yay – #Kiltfeed coming in a few minutes – today it’s all about Facebook about 1 hour ago from Seesmic
kilted_andrew Is laughing over Facebook’s spelling suggestion for #Kiltfeed – Breast feed…which is nice…. about 20 hours ago from Seesmic
kilted_andrew Wooooooah there – #kiltfeed has been rescheduled into Friday – one or two things to take care of first – sorry for the tease - 2 days ago from Seesmic
andrewmccluskey Wooooooah there – #kiltfeed has been rescheduled into Friday – one or two things to take care of first – sorry for the tease - 2 days ago from Seesmic
kilted_andrew Today’s #kiltfeed – wait for it – yes, you asked for it – you demanded it – like hungry children at snack time – it’s Facebook – 10:00AM PST 2 days ago from Seesmic
andrewmccluskey Today’s #kiltfeed – wait for it – yes, you asked for it – you demanded it – like hungry children at snack time – it’s Facebook – 10:00AM PST 2 days ago from Seesmic